Difference between Friendly figures and figures friendly to the wielder

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Spirit Armor text
All friendly figures with range greater than 0 get a +2 to their range values.
All freindly ELVEN LORDS figures get +1 to their damage and ranged damage.

No mention to the wielder. Friendly figures means ALL friendly figures (including any allies)
Friendly ELVEN LORDS figures means ALL friendly figures (including any allies) with the Elven Lords faction symbol on it's base.
So the wield is affected normally


Crown of Khamsin text
All BLACK POWDER REV figures friendly to the wielder gets +1 to their attack, damage, and ranged damage

So now we finally say the wielder.
Any figure friendly to the wielder will automatically excludes to the wielder.
A figure can't be stated as friendly to itself, it doesn't make sense.
So all friendly BPR figures except the wielder will get +1 to their attack and damage by that line's effect.

xxxxx

as per sigma:

Very true. A lot of it comes down to that; a figure is never friendly to itself, so if it has the "friendly to the wielder", it doesn't affect itself, but if not, it often does.

reference:
http://www.ccgrealms.com/showthread.php?616152-Quick-Questions-about-Auraheal-and-Spirit-Armor